Rana Reads

Overview

Rana Reads is a children’s Arabic literacy brand. ‘From Alef to Yaa’ stands for A to Z — the logo is built from the dots and lines that surround the letter Alef.

It mirrors how the Arabic alphabet itself is assembled, so the language’s foundations stay ingrained in young learners.

Logo

The mark is assembled from the dots and lines around the letter Alef on a square grid, mirroring how the Arabic alphabet itself is built.

Deliverables

Brand Voice

Palette

Typography